From Search Engine Optimization campaigns to email blasts, we design every interactive marketing campaign with well defined goals. Analytics allow us to closely measure user behaviors to determine success.
Your website is an integral part of your marketing mix. Whether it serves as a location for company information, consumer feedback or an e-commerce portal, every business needs to optimize their individual web presence. At Engelbrecht Advertising we provide complete site development including design and programming.
Search Engine Optimization (SEO)
The foundation of any profitable Internet marketing campaign is a fundamentally-sound and optimized website. Search Engine Optimization (SEO) is by far the best way to maintain a stream of qualified traffic flowing to your website.
Search engines are the gateway through which potential customers find your product or service. Placement in the top three search engine result rankings for relevant keywords is crucial for any business wishing to be competitive in the online space.
After implementing a customized, well-researched and executed Search Engine Optimization campaign, your business will see a massive influx of new leads. Engelbrecht Advertising has the expertise, dedication, and proven track record of excellence to make sure your online Search Engine Optimization campaign is successful and profitable.
Search Engine Marketing (SEM)
Search Engine Marketing (SEM) or Pay Per Click Advertising (PPC) uses small text ads that are targeted to keywords or keyword phrases that people use when searching for a site on a search engine. Popular search engines that have Pay Per Click Advertising services include Google Adwords, Yahoo! Search Marketing and Bing.
SEM is an efficient way to market your website, product or service to online consumers delivering immediate results and trackable ROI. At Engelbrecht Advertising we have SEM specialists who are dedicated to delivering your business the most clicks for the least amount of money. SEM is a great way to jump start your Internet Marketing program while we develop SEO and Social Media Optimization strategies for you.
Social Media Optimization (SMO)
Social Media Optimization (SMO) is now just as important as Search Engine Optimization (SEO). Social Media can take the form of many things such as social sites, social blogs, weblogs, wikis, podcasts, video syndication and online forums.
With the immense popularity and usage of social sites such as Facebook, Twitter and YouTube, it is now mandatory to use SMO to position and place your company within these online communities where consumers spend the majority of their time online. Engelbrecht Advertising will setup and fully manage a Social Media Campaign to suit your business needs. We will leverage the power of social media to build your online community of users by making daily posts to a variety of online social networks and interacting with the people that join this community.
Our goal with SMO will be to build a loyal and targeted base of online members to your social sites. This will drive targeted traffic to your website as well as build an ever-growing list of potential clients with whom you can maintain ongoing communication.
Engelbrecht Advertising offers direct email marketing solutions, tools and email newsletter services that allow you to communicate effectively with your opt-in email lists. Our custom designed email templates help your email campaigns come alive and set you apart form the rest of the crowd. Our email campaign tools and services are used by all types of organizations are also 100% CAN SPAM compliant.